T-Series has reportedly secured the music rights for both parts of Nitesh Tiwari’s ambitious mythological epic Ramayana in a landmark deal worth approximately Rs 75 crore, setting a new benchmark for music acquisitions in Hindi cinema. According to available reports, the agreement was finalised after a competitive bidding process involving several major music labels, making it one of the biggest pre-release business deals for an Indian film.
The acquisition covers the global music rights for both instalments of the two-part saga, which stars Ranbir Kapoor as Lord Ram, Sai Pallavi as Maa Sita, and Yash as Ravana. The project has already generated enormous anticipation thanks to its scale, visual ambition, and the collaboration between Oscar-winning composers A.R. Rahman and Hans Zimmer, a pairing that has significantly boosted the soundtrack’s commercial appeal.
Reports over the past few days suggested that multiple music companies were competing aggressively for the rights, with the producers initially believed to be targeting an even higher valuation. While earlier discussions reportedly revolved around offers nearing Rs 100 crore, the deal is now said to have been locked at Rs 75 crore, giving T-Series control of what is expected to become one of the most closely followed film albums in recent years.
Directed by Nitesh Tiwari and produced by Namit Malhotra in association with Yash’s Monster Mind Creations, Ramayana has consistently remained in the spotlight for its scale and financial ambitions. Industry observers believe its soundtrack could become a major attraction alongside the film itself, particularly with Rahman and Zimmer composing together for the epic adaptation.
Although the makers have not publicly detailed every aspect of the agreement, the reported Rs 75 crore valuation has already sparked discussion across the industry. If the figures hold, the deal establishes a new high-water mark for Hindi film music rights.