While the Bhaijaan of Bollywood, Salman Khan, couldn’t release his cop-drama, Radhe: Your Most Wanted Bhai, amidst the Coronavirus pandemic and nationwide lockdown to curb the viral spread, he has a special gift for all his fans. The superstar took to his social media handle to announce his own grooming and personal care brand, FRSH, and unveiled the first product from his new venture.
Salman Khan is known for his entrepreneurship capabilities as he has a chain of brands selling on his name. The superstar owns a clothing brand, fitness equipment, gym, and e-cycle brand, as well as runs an NGO. While FRSH was in making for almost a year, the first product launched by the brand is a range of sanitizers. In partnership with Scentials – a company focusing on celebrity-led beauty brands, FRSH will launch a series of products in the upcoming months including fragrances and other personal care or grooming items.
Launching the product on his social media handle, Salman Khan shared, “I wanted to come up with affordable but good quality personal care products for everyone and that’s where the idea of FRSH came into play. The first products we are launching under FRSH are a range of hand sanitisers. We also plan to launch other products in the next few months.”
On the work front, Salman Khan will next be seen as a serious cop in the Prabhu Deva directorial, Radhe: Your Most Wanted Bhai, alongside Disha Patani and Randeep Hooda. The cop-drama was scheduled to release on the 22nd of May but postponed due to the Coronavirus crisis.
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